The Chicks Partnering With Environmental Non-profit REVERB For Tour

By Steve McLean 3/3/22 |

The Chicks — photo credit: Robin Harper.
The Chicks, formerly known as the Dixie Chicks, will embark on a 27-city North American tour in June and are partnering with environmental non-profit REVERB to make it more environmentally sustainable while engaging fans to take action for people and the planet.

The Chicks/REVERB Action Village will be set up at each show to aid fans in taking action on important environmental and social causes by connecting with local and national non-profit organizations and campaigns, fill up at free RocknRefill water stations, win prizes for taking action, and more.

REVERB partners with musicians, festivals and venues to create and execute comprehensive programs to reduce concert and tour footprints. This can involve eliminating single-use water bottles, coordinating local farm food, using sustainable biodiesel fuel in tour buses, and composting and donating food waste.

REVERB was founded in 2004 by environmentalist Lauren Sullivan and her musician husband, Adam Gardner of the band Guster. Sullivan reached out to Bonnie Raitt manager Kathy Kane after seeing Raitt’s Green Highway earth-friendly tour that educated fans at shows.

REVERB was initially a project of Kane and Raitt’s Artistic Resources in Action (ARIA) Foundation until it grew into its own non-profit organization. The ARIA Foundation is a charitable organization that receives contributions from individuals and businesses associated with the music entertainment industry for use in promoting charitable purposes. These include the advancement of environmental protection, clean energy, arts, education, social justice and assistance due to natural disaster through the operation of specific programs and providing grants to other organizations.

Early REVERB artist partners including Dave Matthews Band, Jack Johnson, Maroon 5, John Mayer and Barenaked Ladies continue to work with the organization. The Lumineers, Harry Styles, P!nk, Shawn Mendes, Fleetwood Mac, Billie Eilish, Tame Impala, My Morning Jacket and many others have also worked with REVERB.

The Chicks are touring in support of their 2020 album, Gaslighter. The country-pop trio of Martie Maguire, Natalie Maines and Emily Strayer has sold more than 30 million albums and won numerous awards over a five-album career that dates back to 1989.

The upcoming Chicks tour begins June 14 in St. Louis, Mo. and ends Aug. 13 in George, Wash. A June 24 Toronto date will be the only Canadian stop. Patty Griffin will open 21 shows and Jenny Lewis will open six.

Tickets go on sale on March 4 through Ticketmaster.

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